Devitaminize

/diːvɪˈtæmɪnaɪz/ verb

Definition

To remove vitamins from food or a substance, especially during processing or cooking.

Etymology

From de- (removal) + vitamin + -ize. Vitamins themselves come from Latin vita (life) + amine (a chemical group), so this literally means removing life-chemicals.

Kelly Says

When flour is 'devitaminized' by industrial processing, they later have to 'enrich' it by adding vitamins back—basically, we remove them then put them back in, which seems like it defeats the purpose.

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