To grow the total amount of money a business generates from its operations before deducting expenses. This can be achieved through higher sales volume, increased prices, new products, or expanded market reach.
Combines 'increase' from Latin 'increscere' (to grow) with 'revenue' from French 'revenir' (to return). The term 'revenue' originally referred to money returning to the state treasury, later adopted by businesses to describe money flowing back from sales activities.
Revenue growth without profit growth can actually harm a business - some companies discover that rapid revenue increases through deep discounting or unprofitable expansion can lead to financial distress. Sustainable revenue growth focuses on profitable customer acquisition and retention.
Complete word intelligence in one call. Free tier — 50 lookups/day.